For watch enthusiasts and collectors alike, the mention of "Rolex Hulk Submariner" immediately conjures images of vibrant green, robust design, and unparalleled horological craftsmanship. More than just a timepiece, the Rolex Hulk Submariner, officially known as the Submariner Date 116610LV, has ascended to legendary status. This comprehensive guide delves deep into the world of the "Hulk," exploring its history, features, collectibility, and everything you need to know about this iconic green Rolex.

What is the Rolex Hulk Submariner?

The Rolex Hulk Submariner is a specific iteration of the iconic Rolex Submariner Date, distinguished by its striking green Cerachrom bezel and green dial. Officially released in 2010, it was introduced as a successor to the "Kermit" Submariner (16610LV), which celebrated the 50th anniversary of the Submariner. However, unlike the Kermit which featured a black dial, the Hulk truly embraced the green theme, earning its nickname from the powerful green superhero, the Hulk, due to its robust presence and vibrant color scheme.

The reference number 116610LV signifies its place within the Rolex catalog. "LV" stands for "Lunette Verte" (French for green bezel), clearly indicating its standout feature. While sharing the core DNA of the Submariner lineage, the Hulk carved its own niche, becoming a symbol of boldness and individuality within the often-conservative world of luxury watches.

Key Takeaways:

  • Official Name: Rolex Submariner Date 116610LV
  • Nickname: "Hulk"
  • Distinguishing Features: Green Cerachrom bezel and green "Maxi" dial.
  • Production Years: 2010 - 2020 (approximately)
  • Successor to: Rolex Submariner Kermit 16610LV

The History and Evolution of the Green Submariner

To understand the significance of the Rolex Hulk Submariner, it's crucial to appreciate its lineage. The Rolex Submariner itself is a horological icon, born in 1953 as one of the first dive watches waterproof to 100 meters. Over decades, the Submariner evolved, becoming synonymous with adventure, precision, and robust reliability.

The introduction of color into the Submariner line was a significant step. The "Kermit" (16610LV), launched in 2003 for the 50th anniversary, marked the first time Rolex deviated from the traditional black bezel on a steel Submariner. It featured a green aluminum bezel insert, a black dial, and the updated maxi case. While celebrated, the Kermit retained a largely classic aesthetic.

The Rolex Hulk Submariner took the green concept to a whole new level. Released in 2010, it wasn't just a bezel change; it was a complete visual overhaul. The introduction of the green Cerachrom bezel (Rolex's proprietary ceramic material) marked a significant technological advancement. Cerachrom is virtually scratch-proof, fade-resistant, and incredibly durable. Furthermore, the Hulk debuted with a sunburst green "Maxi" dial, enhancing the vibrancy and creating a cohesive green aesthetic that was undeniably bold and modern.

The "Maxi" dial, also introduced with the Kermit and continued with the Hulk, features larger hour markers and hands, improving legibility, particularly in low-light conditions – a crucial feature for a dive watch. The case also evolved, featuring broader lugs and crown guards compared to previous generations, contributing to its more substantial wrist presence.

Key Milestones:

  • 1953: Original Rolex Submariner launched.
  • 2003: Rolex Submariner Kermit 16610LV (Green Bezel, Black Dial) introduced for 50th Anniversary.
  • 2010: Rolex Hulk Submariner 116610LV (Green Bezel, Green Dial) launched, featuring Cerachrom bezel and Maxi dial.
  • 2020 (approx.): Rolex Hulk Submariner 116610LV discontinued and replaced by the 126610LV with a black dial, often referred to as the "Cermit" or "Starbucks."

Key Features and Specifications of the Rolex Hulk Submariner

The Rolex Hulk Submariner is not just about aesthetics; it's a high-performance tool watch built to withstand the rigors of diving and everyday wear. Here's a breakdown of its key features and specifications:

  • Reference Number: 116610LV
  • Case Material: 904L Stainless Steel (Rolex's proprietary "Oystersteel")
  • Case Diameter: 40mm
  • Bezel: Unidirectional rotating bezel with a 60-minute graduated green Cerachrom insert. Engraved numerals and graduations are coated in platinum via PVD.
  • Crystal: Scratch-resistant sapphire crystal with a Cyclops lens over the date at 3 o'clock.
  • Dial: Green "Maxi" dial with Chromalight display - long-lasting blue luminescence on hands and hour markers.
  • Movement: Rolex Caliber 3135, a self-winding mechanical movement. Officially certified Swiss chronometer (COSC).
  • Power Reserve: Approximately 48 hours.
  • Bracelet: Oyster bracelet in 904L stainless steel with an Oysterlock safety clasp and Glidelock extension system for fine adjustments over a wetsuit.
  • Water Resistance: 300 meters (1,000 feet)

Deep Dive into Key Features:

  • Cerachrom Bezel: The green Cerachrom bezel is a technological marvel. It's incredibly hard, virtually scratch-proof, and resistant to fading from UV rays. This ensures the bezel remains vibrant and functional for decades. The platinum-filled numerals and graduations add a touch of luxury and enhance readability.
  • Oystersteel (904L Stainless Steel): Rolex uses 904L stainless steel, which is superior to the more common 316L stainless steel used in most watches. 904L is more corrosion-resistant, harder, and polishes to a higher luster, contributing to the Hulk's durability and luxurious feel.
  • Caliber 3135 Movement: The Caliber 3135 is a workhorse movement known for its reliability and precision. It's a self-winding movement with a Parachrom hairspring, offering greater resistance to shocks and temperature variations. The COSC certification guarantees its chronometric performance.
  • Glidelock Extension System: This ingenious system allows for fine adjustments to the bracelet length without tools, making it easy to wear the watch comfortably over a wetsuit or adjust for wrist size changes throughout the day.
  • Chromalight Display: Rolex's Chromalight luminescence provides exceptional legibility in dark environments. The blue glow is long-lasting and highly effective for underwater use or in low-light conditions.

Why the "Hulk" Nickname?

The nickname "Hulk" is undeniably fitting for the Rolex Submariner 116610LV. It stems directly from the watch's vibrant green color scheme, reminiscent of the Marvel Comics superhero, the Incredible Hulk. Just as the Hulk is known for his strength, robustness, and distinctive green skin, the Rolex Hulk Submariner is celebrated for its bold green bezel and dial, its substantial wrist presence, and its overall "powerful" aesthetic.

The nickname resonated instantly with the watch community and the general public. It's catchy, memorable, and perfectly captures the essence of the watch. Rolex themselves, while not officially endorsing the nickname, have subtly acknowledged it through marketing materials and by using the term "green Submariner" in their communications. The "Hulk" nickname has undoubtedly contributed to the watch's popularity and iconic status.

The Allure and Collectibility of the Rolex Hulk Submariner

The Rolex Hulk Submariner is more than just a beautiful and technically impressive watch; it's become a highly sought-after collectible. Several factors contribute to its allure:

  • Distinctive Aesthetics: The vibrant green color scheme sets the Hulk apart from the more traditional Submariners. It's a watch that makes a statement and expresses individuality.
  • Rarity and Discontinuation: The Hulk was discontinued in 2020 (approximately), making it instantly more desirable in the pre-owned market. Production numbers were also likely lower than more standard Submariner models, further enhancing its scarcity.
  • Investment Potential: Rolex watches, particularly iconic models like the Submariner, often appreciate in value over time. The Hulk, due to its desirability and limited production run, has seen significant price appreciation in the secondary market, making it a potentially sound investment.
  • Technological Advancements: The Hulk was one of the first Submariners to feature the Cerachrom bezel and the Maxi dial, representing advancements in Rolex's watchmaking technology.
  • Cultural Significance: The "Hulk" nickname and its association with the superhero have given it a unique cultural appeal, resonating with a broader audience beyond just watch enthusiasts.

Is the Rolex Hulk Submariner a Good Investment?

While past performance is not indicative of future results, the Rolex Hulk Submariner has historically been a strong investment. Its value in the pre-owned market has consistently risen since its discontinuation. However, like any investment, there are risks involved. Market conditions, economic factors, and the overall demand for luxury watches can influence prices. If you are considering purchasing a Hulk as an investment, it's crucial to do thorough research, buy from reputable sources, and understand that watch values can fluctuate.

Important Note: Investing in watches should be approached with caution. While Rolex watches often hold value, they are not guaranteed investments. Purchase a Hulk because you appreciate the watch itself, and view any potential appreciation as a bonus.

Buying and Pricing the Rolex Hulk Submariner

Purchasing a Rolex Hulk Submariner today primarily involves navigating the pre-owned or grey market, as it is no longer available at authorized dealers (ADs). Here's what you need to know:

  • Authorized Dealers (ADs): Officially, the Rolex Hulk Submariner is discontinued and no longer sold through authorized dealers. While you might occasionally find a pre-owned model at an AD, it's rare.
  • Pre-Owned Market: The vast majority of Hulk Submariners are now traded on the pre-owned market. This includes reputable online platforms, specialized watch dealers, and auction houses.
  • Grey Market Dealers: Grey market dealers are independent retailers who source watches from various channels, often internationally. They can offer new or "like-new" Hulk Submariners, but typically at a premium above the original retail price (and significantly above what it retailed for when discontinued).

Pricing:

The price of a Rolex Hulk Submariner in the pre-owned market varies depending on several factors:

  • Condition: Mint condition, unworn examples with box and papers command the highest prices. Watches with wear and tear will be priced lower.
  • Completeness: Having the original box, papers (warranty card), hang tags, and accessories significantly increases the value.
  • Year of Production: Slight variations in production years can sometimes influence price, although this is less pronounced with the Hulk compared to some vintage models.
  • Market Demand: Fluctuations in market demand and overall economic conditions impact pricing.

As of late 2023, expect to pay a significant premium over the original retail price for a Rolex Hulk Submariner in the pre-owned market. Prices can range from $18,000 USD to well over $25,000 USD and beyond, depending on condition and market dynamics. It is essential to check current market prices from reputable sources before making a purchase.

Tips for Buying a Rolex Hulk Submariner:

  • Buy from Reputable Sources: Purchase from established and reputable pre-owned watch dealers or platforms with strong buyer protection.
  • Verify Authenticity: Thoroughly inspect the watch for authenticity. If possible, have it authenticated by a Rolex expert or a reputable watch service.
  • Check Condition Carefully: Examine the watch closely for any signs of wear, damage, or modifications. Ask for detailed photos and videos.
  • Review Box and Papers: If possible, aim for a "full set" with the original box, papers, and accessories. This adds to the value and provenance.
  • Negotiate (Reasonably): While Hulk Submariners are in high demand, there might be some room for negotiation, especially with private sellers or smaller dealers.

Rolex Hulk Submariner vs. Other Rolex Submariner Models

While all Rolex Submariners share a common DNA of robustness and dive watch heritage, the Hulk stands out. Here's a brief comparison to other popular Submariner models:

  • Rolex Submariner (Black Bezel, Black Dial - 126610LN): The classic Submariner. More versatile and understated than the Hulk. Generally more readily available (though still difficult at ADs).
  • Rolex Submariner Kermit (Green Bezel, Black Dial - 16610LV): The predecessor to the Hulk. More vintage feel due to aluminum bezel and slimmer case. Also collectible but generally less expensive than the Hulk.
  • Rolex Submariner "Bluesy" (Blue Bezel, Blue Dial - 126613LB): Another colored bezel Submariner, but in blue. Often in two-tone steel and gold, offering a more luxurious aesthetic.
  • Rolex Submariner No-Date (Black Bezel, Black Dial - 124060): A purist's Submariner, omitting the date function for a cleaner dial. More tool-watch focused.

The Hulk is unique in its all-green color scheme and bold presence. It appeals to those who want a Submariner with a distinctive and less conventional look.

Caring for Your Rolex Hulk Submariner

To ensure your Rolex Hulk Submariner remains in excellent condition and retains its value, proper care is essential:

  • Regular Cleaning: Clean your watch regularly with a soft, damp cloth and mild soap and water. Rinse thoroughly and dry with a soft cloth.
  • Professional Servicing: Rolex recommends professional servicing every 5-10 years, depending on usage. This ensures the movement is properly lubricated and functioning optimally.
  • Avoid Extreme Temperatures and Shocks: While robust, avoid exposing your Hulk to extreme temperatures, strong magnetic fields, or significant shocks.
  • Water Resistance Maintenance: Have the water resistance checked periodically, especially before engaging in water activities.
  • Proper Storage: When not wearing your watch, store it in a safe place, preferably in its original box or a watch case, to protect it from dust and scratches.

Conclusion: The Enduring Legacy of the Rolex Hulk Submariner

The Rolex Hulk Submariner is more than just a green watch; it's a symbol of Rolex's innovative spirit, its mastery of materials, and its ability to create timepieces that resonate with collectors and enthusiasts worldwide. Its bold aesthetics, robust construction, and limited production run have cemented its place as a modern icon in the world of horology.

While discontinued, the legacy of the Hulk lives on. It remains one of the most desirable and collectible Rolex Submariners, a testament to its unique charm and enduring appeal. Whether you're a seasoned collector, a diving enthusiast, or simply appreciate exceptional craftsmanship and bold design, the Rolex Hulk Submariner is a timepiece that deserves its legendary status.

Frequently Asked Questions (FAQ) about the Rolex Hulk Submariner

Q: Is the Rolex Hulk Submariner discontinued?
A: Yes, the Rolex Hulk Submariner 116610LV was discontinued in approximately 2020 and replaced by the 126610LV with a black dial and green bezel (often called "Cermit" or "Starbucks").
Q: What was the original retail price of the Rolex Hulk Submariner?
A: The original retail price varied slightly over its production run, but at the time of discontinuation, it was around $9,000 - $9,500 USD. However, it was often difficult to purchase at retail even when in production.
Q: How much is a Rolex Hulk Submariner worth today?
A: In the pre-owned market (late 2023), prices for a Rolex Hulk Submariner range from approximately $18,000 USD to over $25,000 USD and beyond, depending on condition, completeness, and market conditions. Prices can fluctuate.
Q: Is the Rolex Hulk Submariner a good investment?
A: Historically, the Rolex Hulk Submariner has appreciated in value and is considered a potentially strong investment. However, watch investments are not guaranteed. Purchase it because you love the watch first and foremost.
Q: Where can I buy a Rolex Hulk Submariner?
A: You can purchase a Rolex Hulk Submariner from reputable pre-owned watch dealers, online platforms specializing in luxury watches, and auction houses. It is no longer available at authorized Rolex dealers.
Q: What is the difference between the Rolex Hulk and Kermit Submariners?
A: The Kermit (16610LV) has a green aluminum bezel and a black dial. The Hulk (116610LV) has a green Cerachrom bezel and a green dial. The Hulk also features a "Maxi" case and dial and a Cerachrom bezel, making it a more modern and robust watch.
Q: What movement does the Rolex Hulk Submariner use?
A: The Rolex Hulk Submariner is powered by the Rolex Caliber 3135, a self-winding mechanical movement known for its reliability and precision.
Q: Is the green color on the Hulk Submariner bezel and dial the same?
A: While both are green, the bezel and dial greens are slightly different. The Cerachrom bezel is a more vibrant, glossy green, while the dial is a sunburst green with a more metallic sheen. This creates a subtle visual depth.
Q: How scratch-resistant is the Cerachrom bezel on the Hulk Submariner?
A: Cerachrom is incredibly scratch-resistant. It is virtually impervious to scratches under normal wear and tear, making it a significant improvement over previous aluminum bezels.
Q: What is the water resistance of the Rolex Hulk Submariner?
A: The Rolex Hulk Submariner is water-resistant to 300 meters (1,000 feet), making it suitable for professional diving.

References and Sources:

  • Rolex Official Website (For general information about Rolex and Submariner models)
  • Hodinkee (Leading watch website for reviews and articles)
  • Watchfinder & Co. (Reputable pre-owned watch dealer and resource)
  • Chrono24 (Global marketplace for luxury watches - for price comparisons)

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