In the world of horology, certain timepieces transcend their functional purpose to become iconic symbols of status, style, and investment. Among these coveted watches, the Rolex Submariner "Hulk," officially known as the Rolex Submariner Date 116610LV, stands out with its bold green hue and robust presence. Nicknamed "Hulk" by enthusiasts for its vibrant green ceramic bezel and dial, this discontinued model has cemented its place as a legend in the Rolex universe and the wider watch collecting community. This comprehensive article delves into the fascinating story of the Hulk Rolex, exploring its design, history, investment potential, and everything you need to know about this horological powerhouse.

Understanding the "Hulk" Nickname and its Origins

Before we dive deeper, let's address the elephant in the room – or rather, the green giant in the watch box. The nickname "Hulk" is not officially sanctioned by Rolex. It's a term of endearment coined by the watch collecting community to describe the Rolex Submariner 116610LV. The moniker is a direct reference to the Marvel Comics superhero, the Incredible Hulk, known for his green skin, strength, and imposing stature. Just like the Hulk, this Submariner iteration is bold, powerful, and undeniably green.

The "LV" in the reference number 116610LV stands for "Lunette Verte," French for "Green Bezel." This designation highlights the key distinguishing feature of this model – its striking green Cerachrom bezel and, uniquely, its matching green dial. While Rolex had previously released a green bezel Submariner, affectionately known as the "Kermit" (reference 16610LV) for its 50th-anniversary, the Hulk took the green theme to a whole new level with its vibrant dial and updated features.

Design and Features: What Makes the Hulk Rolex Stand Out?

The Rolex Submariner "Hulk" is more than just a green watch; it's a masterpiece of engineering and design. Let's explore the key features that contribute to its iconic status:

The Vibrant Green Cerachrom Bezel

The most immediately recognizable feature of the Hulk is its green Cerachrom bezel. Cerachrom is Rolex's proprietary ceramic material, renowned for its exceptional scratch resistance, fade resistance, and color stability. Unlike the aluminum bezels of older Submariner models, Cerachrom is virtually impervious to scratches and the damaging effects of UV rays. The green hue is rich and deep, shifting subtly in different lighting conditions, adding to the watch's dynamic appeal. The unidirectional rotating bezel, with its 60-minute graduations, is a functional tool for divers, allowing them to track elapsed time underwater or in any situation where precise timing is crucial.

The Sunburst Green Dial

What truly sets the Hulk apart from its predecessors and contemporaries is its sunburst green dial. This vibrant dial complements the bezel perfectly, creating a cohesive and striking aesthetic. The sunburst finish catches the light beautifully, creating a dynamic play of shades and tones across the dial. Applied hour markers, crafted from 18k white gold and filled with Rolex's Chromalight luminescent material, ensure excellent legibility in all lighting conditions, including the depths of the ocean. The iconic Mercedes hands, also in 18k white gold and lumed, further enhance readability.

The Robust Oyster Case and Bracelet

At the heart of the Hulk Rolex is its robust 40mm Oyster case, crafted from 904L stainless steel (referred to by Rolex as Oystersteel). This material is exceptionally corrosion-resistant and durable, making it ideal for a watch designed for underwater exploration and everyday wear. The Oyster case is water-resistant to 300 meters (1,000 feet), a testament to Rolex's commitment to producing reliable and functional dive watches. The watch is paired with the iconic Oyster bracelet, also in 904L Oystersteel, known for its comfort, durability, and secure Oysterlock clasp with the Glidelock extension system. This system allows for fine adjustments to the bracelet length without the need for tools, ensuring a perfect fit even over a wetsuit.

The Caliber 3135 Movement

Powering the Hulk Rolex is the Rolex caliber 3135, a legendary self-winding mechanical movement renowned for its reliability, precision, and robustness. This movement, entirely developed and manufactured by Rolex, is a certified Swiss chronometer, meaning it has passed rigorous testing by the COSC (Contrôle Officiel Suisse des Chronomètres) for accuracy and performance. The caliber 3135 features a Parachrom hairspring, which is highly resistant to shocks and temperature variations, further enhancing the watch's accuracy and dependability. It offers a power reserve of approximately 48 hours.

A Brief History: From Kermit to Hulk and Beyond

The Rolex Submariner "Hulk" is not an isolated creation; it's part of a rich lineage of Submariner models and a direct successor to the "Kermit" Submariner. To understand the Hulk's significance, it's essential to briefly trace its history.

In 2003, Rolex celebrated the 50th anniversary of the Submariner by releasing the reference 16610LV, the "Kermit." This model featured a green aluminum bezel insert on a traditional black dial, marking the first time Rolex used color on the Submariner bezel outside of black. The Kermit was produced until 2010, paving the way for its successor – the Hulk.

The Rolex Submariner Date 116610LV "Hulk" was introduced in 2010. It represented a significant evolution from the Kermit, boasting not only a green Cerachrom bezel but also the striking green sunburst dial. The Hulk also featured the "Maxi" case with broader lugs and crown guards, giving it a more substantial presence on the wrist compared to the Kermit. The ceramic bezel, Oyster bracelet with Glidelock, and the upgraded case design positioned the Hulk as a more modern and luxurious iteration of the green Submariner concept.

Production of the Hulk Rolex continued until 2020, when it was discontinued and replaced by the reference 126610LV, often referred to as the "Cermit" or "Starbucks." The Cermit returned to the black dial and featured a slightly updated case size and the new caliber 3235 movement. The discontinuation of the Hulk has further fueled its desirability and value in the secondary market.

The Hulk Rolex as an Investment: Is it a Smart Choice?

The Rolex Submariner "Hulk" is not just a luxury watch; it has also become a highly sought-after investment piece. Several factors contribute to its strong investment potential:

  • Discontinuation: The fact that Rolex discontinued the Hulk in 2020 has significantly increased its desirability and rarity. Discontinued Rolex models often experience a surge in value in the secondary market.
  • Iconic Status: The Hulk's unique green color scheme and bold design have made it an instant classic and a recognizable symbol of Rolex's innovation. Iconic watches tend to hold their value and appreciate over time.
  • Rolex Brand Prestige: Rolex is synonymous with luxury, quality, and enduring value. Rolex watches, in general, are considered relatively safe investments compared to other luxury goods.
  • Strong Demand: The demand for the Hulk Rolex consistently outstrips supply, particularly in the pre-owned market. This high demand drives up prices and contributes to its investment appeal.
  • Material Quality and Durability: The use of high-quality materials like 904L Oystersteel and Cerachrom, combined with Rolex's renowned build quality, ensures the Hulk's longevity and resilience, preserving its value over the long term.

Important Note on Watch Investment: While the Hulk Rolex has shown strong investment potential, it's crucial to remember that watch investment is not without risk. Market conditions can fluctuate, and past performance is not indicative of future results. It's essential to do thorough research, understand market trends, and consult with reputable watch dealers or advisors before considering a luxury watch as an investment. Purchase from trusted sources to avoid counterfeit watches and ensure authenticity.

Buying a Hulk Rolex: Availability and Considerations

Due to its discontinuation and high demand, purchasing a new Hulk Rolex from an authorized dealer (AD) is no longer possible. The primary market for the Hulk is now the pre-owned or "grey" market. Here's what you need to consider when looking to buy a Hulk Rolex:

  • Grey Market Dealers: Reputable grey market dealers are the most common source for purchasing a Hulk Rolex. These dealers specialize in buying and selling unworn or pre-owned luxury watches. It's crucial to choose a dealer with a strong reputation, positive reviews, and a guarantee of authenticity.
  • Online Marketplaces: Online platforms specializing in luxury watches can also be a source, but exercise caution. Verify the seller's reputation, check for buyer protection policies, and ideally, seek authentication services before committing to a purchase.
  • Price Premiums: Expect to pay a significant premium over the original retail price for a Hulk Rolex in the pre-owned market. Prices can vary depending on condition, completeness of box and papers, and market fluctuations.
  • Condition and Authenticity: Thoroughly inspect the watch's condition, looking for any signs of wear, damage, or modifications. Always verify the watch's authenticity. Request original box and papers (warranty card, booklets, etc.) as these add to the watch's value and authenticity verification. Consider having the watch authenticated by a Rolex service center or a reputable third-party authenticator if you have any doubts.

Caring for Your Hulk Rolex

To ensure your Hulk Rolex maintains its value and beauty for years to come, proper care and maintenance are essential:

  • Regular Cleaning: Clean your watch regularly with a soft, damp cloth and mild soapy water. Avoid harsh chemicals or abrasive cleaners. Rinse thoroughly with clean water and dry with a soft cloth.
  • Professional Servicing: Rolex recommends a full service approximately every 5-10 years, depending on usage. Professional servicing by Rolex or an authorized service center ensures the movement is properly maintained, lubricated, and adjusted for optimal performance.
  • Avoid Extreme Conditions: While the Hulk is a robust watch, avoid exposing it to extreme temperatures, strong magnetic fields, or harsh chemicals.
  • Proper Storage: When not wearing your watch, store it in a safe, dry place, ideally in its original box or a watch winder if you want to keep the movement running.

Conclusion: The Enduring Legacy of the Hulk Rolex

The Rolex Submariner "Hulk" is more than just a green watch; it's a horological icon. Its bold design, robust construction, and investment potential have made it one of the most sought-after Rolex models in recent years. From its vibrant green Cerachrom bezel and dial to its reliable caliber 3135 movement, every detail of the Hulk Rolex reflects Rolex's commitment to excellence and innovation. While no longer in production, the "Hulk" continues to live on, captivating watch enthusiasts and collectors alike, solidifying its place as a true legend in the world of luxury watches and a testament to the enduring allure of the Rolex Submariner.

Frequently Asked Questions (FAQ) about the Hulk Rolex

Q: What is the official Rolex reference for the Hulk?
A: The official Rolex reference for the Hulk is 116610LV.
Q: Why is it called the "Hulk" Rolex?
A: It's nicknamed "Hulk" by watch enthusiasts due to its vibrant green ceramic bezel and green dial, reminiscent of the Marvel superhero the Incredible Hulk.
Q: Is the Hulk Rolex discontinued?
A: Yes, Rolex discontinued the Hulk (116610LV) in 2020.
Q: What replaced the Hulk Rolex?
A: The Hulk was replaced by the Rolex Submariner 126610LV, often referred to as the "Cermit" or "Starbucks," which features a green ceramic bezel and a black dial.
Q: What is the case size of the Hulk Rolex?
A: The Hulk Rolex has a 40mm case size.
Q: What movement does the Hulk Rolex use?
A: The Hulk Rolex is powered by the Rolex caliber 3135 self-winding mechanical movement.
Q: Is the Hulk Rolex a good investment?
A: The Hulk Rolex has shown strong investment potential due to its discontinuation, iconic status, and Rolex brand prestige. However, watch investment involves risks, and past performance is not a guarantee of future returns. Conduct thorough research and consult with experts before investing.
Q: Where can I buy a Hulk Rolex?
A: Since it's discontinued, you can primarily find the Hulk Rolex in the pre-owned or grey market from reputable dealers and online platforms specializing in luxury watches.
Q: What is the water resistance of the Hulk Rolex?
A: The Hulk Rolex is water-resistant to 300 meters (1,000 feet).
Q: What is Cerachrom bezel made of?
A: Cerachrom is Rolex's proprietary ceramic material, known for its scratch resistance, fade resistance, and color stability.

References and Sources

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