The "Rolex Bluesy" – a nickname affectionately given to the two-tone stainless steel and gold Rolex Submariner Date with a striking blue dial and bezel – is more than just a watch; it's a symbol of success, adventure, and timeless style. For horology enthusiasts and discerning collectors, finding a Rolex Bluesy for sale represents the pursuit of an icon. This comprehensive guide delves deep into the world of the Rolex Bluesy, exploring its allure, where to find one for sale, what to consider before purchasing, and everything you need to know to make an informed decision.

The Enduring Appeal of the Rolex Bluesy

The Rolex Submariner, first launched in 1953, is arguably the most recognizable and influential dive watch ever created. The "Bluesy" variant, specifically referencing models featuring a vibrant blue dial and bezel paired with a Rolesor (Rolex's term for combining Oystersteel and gold) bracelet, takes this iconic design to another level. Its popularity stems from a unique blend of factors:

  • Iconic Design: The Submariner's design is inherently classic and sporty. The Bluesy retains this DNA while adding a touch of luxury and visual flair with the blue and gold combination.
  • Luxurious Materials: The use of 18k gold alongside Rolex's robust Oystersteel elevates the watch beyond a purely utilitarian tool. It becomes a statement piece, suitable for both diving adventures and formal occasions.
  • Striking Aesthetics: The vibrant blue dial and bezel, often rendered in Rolex's proprietary ceramic Cerachrom, are incredibly eye-catching and sophisticated. The sunburst dial finish on many models further enhances the play of light and color.
  • Rolex Prestige: Owning a Rolex is synonymous with quality, precision, and enduring value. The Bluesy, as a Submariner, benefits from this brand prestige and reputation for excellence.
  • Investment Potential: Rolex watches, particularly sought-after models like the Bluesy, often hold their value or even appreciate over time, making them not just a purchase but a potential investment.
  • Versatility: Despite its sporty origins, the Bluesy's elegant design allows it to transition seamlessly from casual wear to more formal settings. It's a watch that can be worn every day, everywhere.

Understanding the "Bluesy" Models: References and Evolution

While the term "Bluesy" is informal, it typically refers to specific Rolex Submariner Date models within the 16613, 116613LB, and most recently, the 126613LB references. Here's a brief overview of these key references:

  • Rolex Submariner 16613 (Produced from late 1980s to 2010): This is the original "Bluesy." It features an aluminum blue bezel insert and a gloss blue dial. Earlier versions had tritium lume, transitioning to Luminova and then Super-LumiNova. It houses the Rolex caliber 3135 movement. Finding a 16613 "Bluesy for sale" often means exploring the pre-owned market.
  • Rolex Submariner 116613LB (Produced from 2009/2010 to 2020): This model introduced significant upgrades. "LB" stands for "Lunette Bleu" (French for blue bezel). It features a ceramic Cerachrom bezel, which is highly scratch-resistant and fade-proof. The dial is a "Maxi Dial" with larger indices and hands, and the case is a "Super Case" with broader lugs and crown guards. It also utilizes the caliber 3135 movement. The 116613LB is a highly sought-after "Bluesy for sale" option in the pre-owned market.
  • Rolex Submariner 126613LB (Current Model, Released in 2020): The latest iteration of the Bluesy. It features a 41mm case (slightly larger than the previous 40mm), a redesigned bracelet, and the updated Rolex caliber 3235 movement, offering improved performance and a longer power reserve. The 126613LB is the current "Bluesy for sale" at authorized dealers, though availability is often limited.

When searching for a "Rolex Bluesy for sale," it's crucial to specify the reference you are interested in. The price and availability will vary significantly between these models.

Where to Find a Rolex Bluesy for Sale

Acquiring a Rolex Bluesy, especially a new one, can be challenging due to high demand and Rolex's controlled distribution. Here are the primary avenues to explore when looking for a "Rolex Bluesy for sale":

1. Authorized Rolex Dealers (ADs):

This is the ideal place to purchase a brand-new Rolex Bluesy. ADs are officially authorized to sell new Rolex watches and provide the manufacturer's warranty. However, due to the Bluesy's popularity, you are unlikely to find one readily available in stock.

Pros:

  • Guaranteed authenticity.
  • Manufacturer's warranty.
  • New, unworn condition.
  • Direct relationship with Rolex.

Cons:

  • Extremely limited availability.
  • Long waiting lists are common (potentially years).
  • May require purchase history or relationship building with the AD.

Actionable Insight: If you desire a brand-new Bluesy, visit your local Authorized Rolex Dealers. Inquire about availability and waiting lists. Be prepared for a potentially lengthy wait and consider building a relationship with the dealer. Be polite, persistent, and express genuine interest.

2. Reputable Pre-Owned Watch Dealers (Grey Market):

The pre-owned or "grey market" is a significant source for finding a "Rolex Bluesy for sale." These dealers specialize in buying and selling authentic luxury watches that are pre-owned or sourced from individuals who have purchased them from ADs. Reputable dealers offer authentication services, warranties, and often have a wider selection available than ADs.

Pros:

  • Wider selection and availability compared to ADs.
  • Can often find models that are discontinued or difficult to obtain new.
  • May be able to negotiate prices (though less common on highly sought-after models).
  • Immediate availability – no waiting lists.
  • Reputable dealers provide authentication and warranties.

Cons:

  • Higher prices than MSRP (Manufacturer's Suggested Retail Price) for popular models.
  • Need to carefully vet the dealer for reputation and authenticity guarantees.
  • Watches are pre-owned and may show signs of wear (condition varies).

Actionable Insight: Research and identify reputable pre-owned watch dealers online and locally. Look for dealers with strong online reviews, clear authentication processes, and warranties on their watches. Examples of reputable online platforms include Chrono24, Bob's Watches, and Crown & Caliber (Disclaimer: These are examples and should be independently researched for current reputation and offerings). Always verify the dealer's reputation before making a purchase.

3. Online Marketplaces and Auction Sites:

Platforms like eBay, forums like WatchUSeek, and auction houses can also be sources for finding a "Rolex Bluesy for sale." However, these avenues carry higher risks and require greater due diligence.

Pros:

  • Potentially lower prices compared to reputable dealers (but not always).
  • Wider selection and potentially rare or vintage models.

Cons:

  • Higher risk of encountering counterfeit watches or watches in poor condition.
  • Limited or no warranties or authentication guarantees.
  • Buyer beware – requires significant knowledge and caution.

Actionable Insight: Exercise extreme caution when purchasing a Rolex Bluesy from online marketplaces or auction sites. Thoroughly research the seller's reputation and feedback. Request detailed photos and ask specific questions about the watch's condition, provenance, and documentation (box, papers, service history). Consider using escrow services or payment methods that offer buyer protection. If possible, have the watch authenticated by a professional watchmaker after purchase.

Factors to Consider When Buying a Rolex Bluesy for Sale

Purchasing a Rolex Bluesy is a significant investment. Careful consideration is essential to ensure you are getting an authentic watch at a fair price and in the desired condition. Here are key factors to evaluate:

1. Authenticity:

Authenticity is paramount. Counterfeit Rolex watches are increasingly sophisticated.

Key Authentication Checks:

  • Serial and Reference Numbers: Verify that the serial and reference numbers are present, correctly engraved, and match the model. Check if they align with Rolex's numbering conventions.
  • Cyclops Magnification: The date magnifier (cyclops) should magnify the date exactly 2.5 times and be perfectly centered over the date window.
  • Dial Details: Rolex dials have crisp, precise printing. Inspect the text, fonts, and indices for any imperfections or inconsistencies.
  • Bracelet and Clasp: Rolex bracelets are meticulously crafted. Check the quality of the links, the smoothness of the movement, and the engraving on the clasp. The clasp should close securely with a satisfying click.
  • Movement (if possible): While you may not be able to open the watch, listen to the movement. Rolex movements are known for their smooth, quiet operation. If the watch is ticking loudly or erratically, it's a red flag.
  • Weight and Materials: Rolex uses high-quality materials. A fake watch may feel lighter or use inferior metals.
  • "ROLEXROLEXROLEX" Rehaut Engraving: Modern Rolex models have a laser-etched "ROLEXROLEXROLEX" inscription around the rehaut (inner bezel ring) with the serial number at the 6 o'clock position. Check for this detail and its precision.

Actionable Insight: If you are not an expert in Rolex authentication, purchase from reputable dealers who offer authenticity guarantees. Consider having the watch authenticated by a professional watchmaker or through Rolex's service centers after purchase if you have any doubts, especially when buying from less established sources.

2. Condition:

The condition of a pre-owned Rolex Bluesy significantly impacts its value and desirability.

Condition Categories:

  • Mint/Like New: Shows virtually no signs of wear. May still have protective stickers.
  • Excellent: Minor signs of wear, such as hairline scratches, but overall in excellent condition.
  • Very Good: Noticeable signs of wear, such as scratches and minor dings, but still in good working order.
  • Good: More significant wear, including scratches, dings, and potential bracelet stretch. May require servicing or refurbishment.
  • Fair/Poor: Significant damage, heavy wear, and potential mechanical issues. Typically less desirable and lower in value.

Actionable Insight: Carefully examine detailed photos and videos of the watch. Ask for specific condition reports from the seller. Inquire about any polishing or servicing history. Consider your personal preference and budget when assessing condition. A watch in excellent condition will command a premium, while a watch with more wear may offer a lower entry price but could require future servicing.

3. Box and Papers (Documentation):

The presence of the original Rolex box and papers (warranty card, booklets) significantly increases the value and collectability of a Rolex Bluesy. "Full set" watches (with box and papers) are generally more desirable and command higher prices.

Importance of Box and Papers:

  • Verification of Authenticity: While not foolproof, original papers are a strong indicator of authenticity.
  • Provenance: Papers provide a record of the watch's origin and purchase date.
  • Resale Value: Watches with box and papers are easier to resell and typically fetch higher prices.
  • Collector Appeal: For collectors, a complete set enhances the desirability and historical significance of the watch.

Actionable Insight: Inquire about the presence of the original box and papers. If they are not available, it doesn't necessarily mean the watch is not authentic, but it's a factor to consider in pricing and your overall purchase decision. Factor in the value of a full set when comparing prices.

4. Price and Fair Market Value:

The price of a "Rolex Bluesy for sale" varies depending on the reference, condition, age, and whether it's being sold new (at AD) or pre-owned.

Factors Influencing Price:

  • Reference: Newer references (126613LB) generally command higher prices than older references (16613, 116613LB).
  • Condition: Better condition equates to higher prices.
  • Box and Papers: Full sets command premiums.
  • Market Demand: High demand for the Bluesy drives prices up, especially in the pre-owned market.
  • Dealer/Seller Markup: Prices will vary between ADs, reputable dealers, and private sellers.

Actionable Insight: Research current market prices for the specific "Bluesy" reference you are interested in. Use online platforms like Chrono24 and watch forums to gauge average prices for watches in comparable condition and with or without box and papers. Compare prices from multiple sources to ensure you are getting a fair deal. Be wary of prices that seem too good to be true, as they could indicate a fake or problematic watch.

Maintaining Your Rolex Bluesy

Once you've acquired your Rolex Bluesy, proper maintenance will ensure its longevity and continued beauty.

  • Regular Cleaning: Clean your watch regularly with a soft cloth and lukewarm soapy water. Rinse thoroughly and dry carefully. Avoid harsh chemicals or abrasive cleaners.
  • Professional Servicing: Rolex recommends servicing your watch every 5-10 years, depending on usage. Rolex service centers or authorized service providers can perform comprehensive servicing, including cleaning, lubrication, and replacement of worn parts.
  • Storage: When not wearing your watch, store it in a safe, dry place, preferably in its original box or a watch case. Avoid extreme temperatures, humidity, and strong magnetic fields.
  • Avoid Impacts and Scratches: While Rolex watches are robust, avoid subjecting your Bluesy to hard impacts or abrasive surfaces that could scratch the gold or ceramic bezel.

Conclusion: Your Journey to Owning a Rolex Bluesy

The Rolex Bluesy is more than just a timepiece; it's a statement, an investment, and a piece of horological history. Finding a "Rolex Bluesy for sale" is the first step in a rewarding journey. By understanding the different references, knowing where to look, and carefully considering authenticity, condition, and price, you can confidently navigate the market and acquire the iconic blue and gold Submariner of your dreams. Whether you choose to pursue a brand-new Bluesy from an Authorized Dealer or explore the vibrant pre-owned market, the pursuit is well worth the effort. The Rolex Bluesy is a watch that will bring joy and satisfaction for years to come.

FAQ - Common Questions About Buying a Rolex Bluesy

What exactly is a "Rolex Bluesy"?
The "Rolex Bluesy" is a nickname for the two-tone (stainless steel and 18k gold) Rolex Submariner Date with a blue dial and blue bezel. It typically refers to references 16613, 116613LB, and 126613LB.
Why is it called "Bluesy"?
The nickname "Bluesy" is derived from the prominent blue color of the dial and bezel.
Is the Rolex Bluesy a good investment?
Rolex watches, including the Bluesy, often hold their value or appreciate over time, especially desirable models in good condition. However, watch investments can fluctuate, and past performance is not indicative of future results. Purchase a Bluesy because you appreciate it, and consider any potential appreciation as a bonus.
How much does a Rolex Bluesy cost?
The price varies depending on the reference, condition, and market conditions. New 126613LB models have an MSRP (Manufacturer's Suggested Retail Price), but availability is limited. Pre-owned prices are typically above MSRP and fluctuate based on demand and condition. Research current market prices on reputable platforms like Chrono24 to get an accurate idea.
Where is the best place to buy a Rolex Bluesy for sale?
For a brand-new watch, Authorized Rolex Dealers are the official source, but availability is limited. Reputable pre-owned watch dealers offer a wider selection and immediate availability, but require careful vetting. Online marketplaces and auction sites can offer lower prices but carry higher risks.
How can I tell if a Rolex Bluesy is real?
Carefully inspect the watch for authenticity markers, including serial and reference numbers, cyclops magnification, dial details, bracelet quality, and rehaut engraving. Purchase from reputable sources and consider professional authentication if you are unsure.
What is the waiting list for a new Rolex Bluesy at an Authorized Dealer?
Waiting lists for popular Rolex models like the Bluesy can be very long, potentially years. The length of the waiting list varies by dealer and location. Contact your local ADs for specific information.
Should I buy a new or pre-owned Rolex Bluesy?
The choice depends on your preferences and priorities. New watches come with a warranty and are unworn, but availability is limited. Pre-owned watches offer immediate availability and potentially a wider selection but require careful inspection for condition and authenticity.

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