For watch enthusiasts and collectors alike, the name "Rolex Hulk" immediately conjures images of a vibrant, powerful timepiece. Officially known as the Rolex Submariner Date 116610LV, this striking watch earned its moniker for its distinctive green Cerachrom bezel and green dial – a bold departure from the traditional black Submariners that preceded it. While discontinued in 2020, the Rolex Hulk remains one of the most sought-after and collectible modern Rolex watches, commanding attention and respect in the horological world. This comprehensive guide delves into the history, features, collectibility, and lasting legacy of the Rolex Hulk, providing you with everything you need to know about this iconic green giant.

The Genesis of the Green Giant: Understanding the Rolex Submariner Lineage

To truly appreciate the Rolex Hulk, it's essential to understand its roots within the legendary Rolex Submariner family. Introduced in 1953, the Submariner was one of the first watches designed specifically for scuba diving. Its robust construction, exceptional water resistance, and highly legible dial quickly made it an indispensable tool for underwater explorers and a style icon on land. Over the decades, the Submariner has undergone numerous refinements, maintaining its core functionality while incorporating technological advancements and subtle aesthetic updates.

The reference 116610LV, launched in 2010 to commemorate the Submariner's 50th anniversary (though technically a bit late), represented a significant evolution. While previous anniversary models like the 16610LV "Kermit" featured a green bezel on a black dial, the Hulk took the green theme to a new level with its matching green dial. This bold color choice, combined with the upgraded "Super Case" and Cerachrom bezel, solidified the Hulk's status as a truly unique and modern Submariner.

Decoding the Rolex Hulk: Key Features and Specifications

The Rolex Hulk is more than just a green watch; it's a showcase of Rolex's engineering prowess and design innovation. Let's break down the key features that make this timepiece so exceptional:

The Vibrant Green Cerachrom Bezel: Scratch-Proof and Fade-Resistant

The most immediately striking feature of the Hulk is its green Cerachrom bezel. Cerachrom is Rolex's proprietary ceramic material, renowned for its exceptional hardness and resistance to scratches, fading, and UV rays. This means the vibrant green color will remain consistent and unfaded for decades, unlike the aluminum bezels used in older models which were prone to scratching and discoloration. The unidirectional rotating bezel, a crucial tool for divers, allows for precise measurement of elapsed time underwater. The numerals and graduations on the bezel are also coated in platinum using a PVD process, further enhancing its luxurious appeal and legibility.

The Lush Green Dial: A Sunburst of Color

Complementing the green bezel is the Hulk's stunning green dial. This isn't just a flat green color; it features a sunburst finish, which radiates outwards from the center, catching the light beautifully and creating a dynamic play of shadows and highlights. The applied hour markers, crafted from 18ct white gold, are filled with Rolex's Chromalight luminescent material, providing exceptional readability in low-light conditions. The iconic Mercedes hands, also in white gold and filled with Chromalight, further enhance the dial's legibility and classic Submariner aesthetic.

The "Super Case" and Maxi Dial: A Modern Proportions

The reference 116610LV introduced Rolex's "Super Case" design to the Submariner line. This case is noticeably more robust and substantial than previous generations, with broader shoulders and thicker crown guards. While some purists initially debated the change, the Super Case provides a more contemporary and wrist-presence-enhancing feel. Accompanying the Super Case is the "Maxi Dial," featuring larger hour markers and hands, further improving legibility and contributing to the watch's bolder appearance.

The Solid Oyster Bracelet with Glidelock Clasp: Comfort and Security

The Rolex Hulk is fitted with the robust Oyster bracelet, crafted from 904L stainless steel – a material renowned for its corrosion resistance and durability. The bracelet features solid links and a solid end-link construction, providing a substantial and comfortable feel on the wrist. Crucially, the Hulk incorporates Rolex's Glidelock extension system within the clasp. This ingenious mechanism allows for fine adjustments of the bracelet length in small increments, without the need for tools, making it perfect for wearing over a wetsuit or adjusting for wrist swelling in different climates. The Oysterlock safety clasp ensures the watch remains securely fastened.

The Caliber 3135 Movement: A Chronometer-Certified Workhorse

Powering the Rolex Hulk is the legendary Caliber 3135 movement. This in-house, self-winding mechanical movement is a true workhorse, known for its reliability, robustness, and accuracy. It's a COSC-certified chronometer, meaning it has undergone rigorous testing to ensure exceptional timekeeping performance. The Caliber 3135 features a Parachrom hairspring, offering greater resistance to shocks and temperature variations, further enhancing its precision and durability. While hidden beneath a solid caseback, the Caliber 3135 is a testament to Rolex's commitment to mechanical excellence.

Water Resistance and Functionality: Built for Underwater Exploration

As a Submariner, the Hulk is inherently designed for underwater exploration. It boasts a water resistance of 300 meters (1000 feet), making it suitable for professional diving and all water sports. The unidirectional rotating bezel, as mentioned earlier, allows divers to track elapsed time underwater, a critical safety feature. The highly legible dial and luminous markers ensure visibility even in murky depths. While most owners may not take their Hulk diving, its inherent functionality and robust construction are integral to its appeal and heritage.

The Discontinuation and the Surge in Collectibility

In September 2020, Rolex announced the discontinuation of the reference 116610LV, the Rolex Hulk. This news sent ripples through the watch collecting community and ignited a surge in demand and value for this already popular model. The discontinuation was part of a broader Rolex update, which saw the introduction of the new 126610LV Submariner, featuring a black dial and green Cerachrom bezel (reminiscent of the "Kermit") and a slightly redesigned case and movement.

The Hulk's discontinuation cemented its status as a modern classic and a highly collectible piece. The combination of its unique green colorway, robust features, and relatively short production run (compared to other Submariners) has made it a highly desirable watch on the pre-owned market. Prices for the Rolex Hulk have significantly increased since its discontinuation, reflecting its newfound rarity and collector appeal.

Why the Rolex Hulk Remains So Desirable

Several factors contribute to the enduring desirability of the Rolex Hulk:

  • Unique and Bold Aesthetics: The vibrant green bezel and dial set the Hulk apart from the more traditional Submariners, appealing to those who want a watch that makes a statement.
  • Rarity and Collectibility: Discontinuation has made the Hulk a limited-production model, driving up demand and its appeal to collectors.
  • Investment Potential: Rolex watches, particularly sought-after models like the Hulk, have historically proven to be strong investments, often appreciating in value over time.
  • Iconic Status: The Hulk has quickly become an icon within the Rolex Submariner family, representing a bold and modern interpretation of a classic design.
  • Rolex Quality and Heritage: The Hulk embodies all the qualities that make Rolex watches so revered: exceptional craftsmanship, robust engineering, and a rich history.

Buying and Owning a Rolex Hulk

Acquiring a Rolex Hulk in today's market can be challenging, as it is no longer available through authorized dealers. Here are your primary options:

  • The Pre-Owned Market: The most common way to purchase a Hulk is through reputable pre-owned watch dealers, online marketplaces specializing in luxury watches, or auction houses. Due diligence is crucial when buying pre-owned. Ensure you are purchasing from a trusted source and that the watch is authentic and in good condition.
  • Building Relationships with Authorized Dealers (ADs): While ADs won't have new Hulks, building a strong relationship with an AD might, in the future, open doors to other desirable and potentially discontinued models. However, this is a long-term strategy and not a guaranteed path to acquiring a Hulk.

Pricing Considerations: Prices for pre-owned Rolex Hulks vary depending on condition, completeness of set (box and papers), and market fluctuations. Expect to pay a significant premium over its original retail price, especially for watches in excellent condition with original packaging and documentation. It's essential to research current market values from reputable sources before making a purchase.

Care and Maintenance: Like any fine mechanical watch, the Rolex Hulk requires periodic servicing to ensure optimal performance. Rolex recommends servicing every 5-10 years, depending on usage. Proper care, including avoiding extreme shocks and magnetic fields, will help preserve your Hulk's longevity and value.

The Rolex Hulk vs. The 'Kermit' and Other Green Submariners

It's important to differentiate the Hulk from other green Rolex Submariners, particularly the 16610LV "Kermit." While both feature green bezels, the Kermit has a black dial, a slimmer case, and an aluminum bezel. The Kermit, also discontinued, is itself a highly collectible watch, but the Hulk's full green color scheme and modern features give it a distinct and arguably bolder personality. The newer 126610LV Submariner with a green bezel and black dial continues the green bezel legacy but lacks the all-green impact of the Hulk.

Conclusion: The Enduring Legacy of the Rolex Hulk

The Rolex Hulk, the reference 116610LV Submariner, has undeniably carved its place in horological history. Its bold green colorway, robust construction, and modern features made it an instant icon upon release and its discontinuation has only amplified its desirability. More than just a watch, the Hulk represents a statement, a symbol of individuality, and a testament to Rolex's ability to push boundaries while staying true to its core values of quality and precision. Whether you're a seasoned collector, a passionate watch enthusiast, or simply someone who appreciates exceptional design and engineering, the Rolex Hulk is a timepiece that commands attention and leaves a lasting impression. Its legacy as a modern classic is firmly secured, and its value and appeal are only likely to grow with time.

Frequently Asked Questions (FAQ) About the Rolex Hulk

What is the Rolex Hulk?

The Rolex Hulk is the nickname for the Rolex Submariner Date reference 116610LV. It is characterized by its green Cerachrom bezel and green dial, a unique color combination within the Submariner line.

Why is it called the Hulk?

The nickname "Hulk" is derived from the watch's vibrant green color scheme, reminiscent of the Marvel Comics superhero, the Incredible Hulk.

Is the Rolex Hulk discontinued?

Yes, the Rolex Hulk (reference 116610LV) was discontinued in September 2020.

How much does a Rolex Hulk cost?

The Rolex Hulk is no longer available at retail. On the pre-owned market, prices vary significantly depending on condition and market demand, but typically range from $18,000 to $30,000 USD or more, and are subject to fluctuation.

Is the Rolex Hulk a good investment?

Rolex watches, and particularly sought-after models like the Hulk, have historically shown strong appreciation in value. While past performance is not indicative of future results, the Hulk's discontinuation and iconic status suggest it has strong potential as a collectible and investment piece. However, watch investments carry risk, and market values can fluctuate.

What is the reference number of the Rolex Hulk?

The reference number of the Rolex Hulk is 116610LV.

References and Sources:

  1. Rolex Submariner Official Website (Current Model - for general Submariner info) (Note: While the Hulk is discontinued, the current Submariner page provides general information about the line)
  2. Hodinkee Article on Hulk Discontinuation (Example of a reputable watch news source)
  3. Bob's Watches - Rolex Hulk Model Page (Example of a pre-owned dealer with model information) (For informational purposes only, not an endorsement)
  4. Swiss Watches Magazine Review of the Rolex Hulk (Example of a watch review source)

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