The Genesis of Green: A Submariner Evolution

To truly appreciate the Rolex Green on Green Submariner, we need to understand its lineage within the Submariner family and Rolex's evolving use of color. The Submariner, first launched in 1953, was initially conceived as a tool watch for divers. For decades, it primarily adhered to a utilitarian aesthetic, characterized by black dials and bezels. However, Rolex, while maintaining its commitment to functionality, gradually introduced variations that catered to evolving tastes and celebrated milestones.

The first significant foray into color for the Submariner came in 2003 with the 50th Anniversary Submariner, reference 16610LV, affectionately known as the "Kermit." This model featured a striking green aluminum bezel insert paired with a classic black dial. The "Kermit" was a bold departure from the traditional Submariner aesthetic and paved the way for further experimentation with color. While the "Kermit" was a success, it was the introduction of the Rolex Green on Green Submariner, reference 116610LV, in 2010 that truly solidified green's place in the Submariner narrative and created the legend of "The Hulk."

From Kermit to Hulk: A Bold Evolution

The Rolex Green on Green Submariner (116610LV) represented a significant evolution from the "Kermit." While both models featured green bezels, the "Hulk" took the green theme to a whole new level. Here's a breakdown of the key differences and advancements that led to the creation of this iconic watch:

• Green Cerachrom Bezel: Moving away from the aluminum bezel of the "Kermit," the "Hulk" featured a revolutionary Cerachrom bezel insert in green. Cerachrom is Rolex's patented ceramic material, renowned for its exceptional scratch resistance, fade resistance, and resistance to UV rays. This upgrade not only enhanced the durability but also provided a richer, more lustrous green hue that would remain vibrant for decades.
• Green "Maxi" Dial: The most striking feature of the "Hulk" was its green sunburst dial. This vibrant dial, officially referred to as "green" by Rolex, but often described as a dynamic shade that shifts in different lighting conditions, was a radical departure from the traditional black dials of Submariners. The sunburst finish added depth and visual interest, further enhancing the watch's luxurious appeal. Coupled with the "Maxi" dial with larger indices and hands, legibility was further improved.
• "Maxi" Case: The 116610LV incorporated Rolex's "Maxi" case design, which featured broader lugs and crown guards, giving the watch a more substantial and modern wrist presence compared to its predecessors. This case design contributed to the watch's robust and sporty aesthetic.
• Oyster Bracelet with Glidelock Clasp: The "Hulk" was fitted with the robust Oyster bracelet in 904L stainless steel (Rolex refers to it as Oystersteel), known for its corrosion resistance and durability. Crucially, it featured the innovative Glidelock extension system on the clasp, allowing for fine adjustments of the bracelet length without tools, a practical feature for divers and for ensuring a comfortable fit in varying conditions.
• Caliber 3135 Movement: Powering the "Hulk" was Rolex's tried-and-tested Caliber 3135 movement. This automatic, self-winding movement is renowned for its reliability, precision, and robustness. It's a workhorse movement that has been a cornerstone of Rolex watches for decades.

These advancements collectively transformed the Submariner 116610LV into a watch that was not only functionally superior but also visually striking and distinctly modern. The "Green on Green" aesthetic, combined with the robust upgrades, cemented its place as a truly unique and desirable Submariner.

Design and Aesthetics: The Allure of the Green Hulk

The Rolex Green on Green Submariner's appeal is undeniably rooted in its distinctive design. The "Hulk" moniker is not accidental; it perfectly captures the watch's bold, muscular presence and its vibrant green color scheme. Let's delve into the key design elements that contribute to its allure:

The Dazzling Green Dial

The green sunburst dial is arguably the defining feature of the "Hulk." It's not a flat, matte green; instead, it's a dynamic, shimmering surface that plays with light in captivating ways. Depending on the angle and intensity of light, the dial can shift from a deep, rich forest green to a brighter, more vibrant emerald hue. This chameleon-like quality makes the dial endlessly fascinating to observe.

The applied hour markers and hands are crafted from 18k white gold, ensuring they won't tarnish and providing a luxurious touch. They are filled with Rolex's Chromalight luminescent material, emitting a long-lasting blue glow in low-light conditions, enhancing legibility in all environments.

The Scratch-Resistant Green Cerachrom Bezel

The green Cerachrom bezel is another critical element of the "Hulk's" design. The ceramic material is virtually scratchproof, ensuring that the bezel will maintain its pristine appearance even after years of wear. The engraved numerals and graduations on the bezel are filled with platinum, adding a touch of luxury and further enhancing legibility. The unidirectional rotating bezel, with its distinct clicks, is a functional tool for divers, allowing them to track elapsed time underwater.

The Robust "Maxi" Case and Oyster Bracelet

The "Maxi" case, while subtle, contributes to the overall aesthetic. The wider lugs and crown guards provide a more substantial and modern look compared to earlier Submariner cases. The Oyster bracelet, in polished and brushed Oystersteel, is both comfortable and durable. The polished center links add a touch of elegance, while the brushed outer links contribute to the watch's sporty character. The Glidelock clasp is not only functional but also seamlessly integrated into the bracelet design.

Overall Aesthetic Impression

The Rolex Green on Green Submariner is a watch that commands attention without being ostentatious. It's a statement of confidence and individuality. The green color, while bold, is also surprisingly versatile. It pairs well with both casual and more formal attire, making it a watch that can be worn every day or reserved for special occasions. The "Hulk" manages to be both sporty and luxurious, tool-like and refined, making it a truly unique and compelling timepiece.

The Hulk as an Investment and Collectible

Beyond its aesthetic appeal and horological excellence, the Rolex Green on Green Submariner has become a highly sought-after collectible and a strong investment piece. Several factors contribute to its desirability and appreciating value:

Discontinuation and Scarcity

In 2020, Rolex discontinued the Submariner 116610LV "Hulk," replacing it with the 126610LV "Starbucks" (black dial, green bezel). Discontinuation is often a significant catalyst for value appreciation in Rolex watches. The "Hulk," being a relatively short-lived and uniquely designed model, immediately became more scarce and collectible upon its discontinuation. This scarcity, coupled with its inherent desirability, has driven up its value in the secondary market.

Iconic Status and Brand Recognition

The Rolex Submariner is already an iconic watch model in its own right. The "Hulk" variation, with its distinctive green on green color scheme, has further cemented its place in horological history. It's instantly recognizable and associated with luxury, quality, and bold style. Rolex's brand reputation for quality, durability, and prestige further enhances the "Hulk's" appeal as an investment.

Strong Demand and Limited Production

Even before its discontinuation, the Rolex Green on Green Submariner was a highly sought-after model. Rolex production is known to be carefully controlled, and demand for popular models often outstrips supply. This inherent demand, combined with the limited production run of the "Hulk," has created a situation where demand consistently exceeds supply in the secondary market, driving up prices.

Investment Performance

Over the years, the Rolex Green on Green Submariner has demonstrated impressive investment performance. Its value has consistently appreciated, often outperforming traditional investment avenues. While past performance is not indicative of future results, the "Hulk" remains a strong contender as a watch investment, particularly for those seeking to diversify their portfolio with tangible assets. However, it's crucial to remember that watch investments carry risks, and market conditions can fluctuate.

Buying and Selling Considerations

If you're considering purchasing a Rolex Green on Green Submariner as an investment, here are some key considerations:

• Condition: The condition of the watch significantly impacts its value. "Like new" or "mint" condition watches with original boxes and papers command the highest prices.
• Provenance: Having original boxes, papers, and purchase receipts can enhance the watch's value and authenticity.
• Authentication: Always purchase from reputable dealers or platforms and ensure the watch is authenticated by a qualified expert before purchase. The grey market can be risky, and counterfeit watches exist.
• Market Fluctuations: Be aware that the luxury watch market can be subject to fluctuations. Research current market prices and trends before making a purchase.

The Rolex Green on Green Submariner is more than just a watch; it's a piece of horological history and a potentially valuable asset. Its unique design, limited availability, and iconic status make it a highly desirable piece for collectors and investors alike.

Owning and Caring for Your Rolex Hulk

Owning a Rolex Green on Green Submariner is a privilege and a responsibility. To ensure your "Hulk" remains in excellent condition and retains its value, proper care and maintenance are essential.

Daily Wear and Considerations

The Rolex Submariner is designed to be a robust and reliable everyday watch. The Oystersteel case and Cerachrom bezel are highly scratch-resistant, but it's still advisable to avoid subjecting the watch to unnecessary impacts or harsh chemicals. While water-resistant to 300 meters (1000 feet), it's recommended to have the water resistance checked periodically, especially if you regularly expose the watch to water.

Cleaning and Maintenance

Regular cleaning is crucial to keep your "Hulk" looking its best. Use a soft, damp cloth to gently wipe down the case and bracelet. For more thorough cleaning, you can use lukewarm soapy water and a soft brush, ensuring the crown is screwed down tightly. Rinse thoroughly with clean water and dry with a soft cloth.

Servicing and Professional Care

Rolex recommends a service interval of approximately 10 years, or sooner if you notice any issues with timekeeping or functionality. Rolex-certified service centers are the best option for servicing your "Hulk." They have the expertise, tools, and genuine parts to properly maintain and repair your watch. Regular servicing ensures the longevity and optimal performance of the Caliber 3135 movement.

Storage

When not wearing your "Hulk," store it in a safe and secure place, preferably in its original Rolex box or a watch winder. Avoid storing it in extreme temperatures or humid environments. Proper storage helps protect the watch from dust, scratches, and potential damage.

By following these simple care and maintenance guidelines, you can ensure that your Rolex Green on Green Submariner remains a treasured timepiece for generations to come.

FAQ: Common Questions About the Rolex Green on Green Submariner "Hulk"