For watch enthusiasts and collectors alike, the name "Rolex Hulk" immediately conjures images of a bold, green timepiece that stands apart from the crowd. More formally known as the Rolex Submariner Date 116610LV, this iconic watch earned its moniker for its vibrant green Cerachrom bezel and matching green dial – a departure from the traditional black and blue hues typically associated with Rolex Submariners. This article delves deep into the world of the Rolex Hulk original, exploring its history, design, features, collectibility, and why it remains a highly sought-after watch in the horological landscape.

What is the Rolex Hulk Original? Understanding the Submariner 116610LV

The Rolex Hulk original, or Rolex Submariner 116610LV, is a specific iteration of the legendary Rolex Submariner Date line. Released in 2010 as a celebration of the Submariner's 50th anniversary (though technically a few years late, marking the 50th anniversary of the Submariner Date model), it quickly became a sensation for its striking color scheme and robust construction. It's crucial to emphasize "original" because, while Rolex has continued to innovate and release new Submariner models, the 116610LV holds a unique place as the first and most recognizable "Hulk."

Key Features Defining the "Hulk"

Several elements contribute to the Rolex Hulk's distinct identity and desirability:

  • Vibrant Green Cerachrom Bezel: The most immediately noticeable feature is the "Vert" (French for green) Cerachrom bezel. Cerachrom, Rolex's proprietary ceramic, is virtually scratch-proof, fade-resistant, and highly durable, ensuring the vibrant green color remains pristine for years to come. This marked a significant step forward in bezel technology.
  • Matching Green Dial: Complementing the bezel is a sunburst green dial, creating a cohesive and visually striking aesthetic. The sunburst finish adds depth and dynamism to the dial, reflecting light beautifully and changing shades depending on the angle.
  • Maxi Case and Lugs: The 116610LV features the "super case" or "maxi case" design, characterized by broader lugs and crown guards compared to previous Submariner generations. This gives the watch a more substantial and modern wrist presence.
  • Oyster Bracelet with Glidelock Clasp: The Hulk is equipped with the robust Oyster bracelet, known for its comfort and durability. The Glidelock clasp is a standout feature, allowing for fine adjustments of the bracelet length without tools, providing unparalleled comfort and a perfect fit, especially over a wetsuit.
  • Caliber 3135 Movement: Powering the Hulk is Rolex's workhorse Caliber 3135 movement. This self-winding, perpetual movement is renowned for its reliability, precision, and robustness. It features a Parachrom hairspring for enhanced resistance to shocks and temperature variations.
  • Chromalight Display: The hour markers and hands are filled with Chromalight, a blue luminescent material that glows brightly and for an extended duration in low-light conditions, ensuring excellent legibility.

The History and Legacy of the Rolex Hulk

The Rolex Submariner has a rich history dating back to 1953, when it was first introduced as a diver's watch. Over the decades, it has evolved through various iterations, becoming an icon of horology and a symbol of adventure and exploration. The 116610LV, the Hulk, represents a significant chapter in this history.

The 50th Anniversary Connection (Sort Of)

While marketed around the 50th anniversary of the Submariner, it's important to clarify that it technically celebrated the 50th anniversary of the Submariner Date model, which was introduced in 1969. Regardless, the green color was a deliberate choice to mark this milestone and differentiate it from standard black Submariners. Green is often associated with Rolex, adding to its symbolic significance within the brand's history.

From Novelty to Icon: The Hulk's Rise in Popularity

Initially, the green colorway was considered somewhat polarizing. Some traditionalists were hesitant about a green Submariner, accustomed to the classic black or blue. However, the Hulk quickly gained traction and appreciation for its unique aesthetic and bold statement. Its robust construction, combined with the eye-catching green, resonated with a new generation of watch enthusiasts and collectors who appreciated a watch that was both functional and fashionable. It moved beyond being just a tool watch to becoming a status symbol and a highly desirable luxury item.

Discontinuation and Increased Collectibility

Rolex discontinued the 116610LV Hulk in 2020, replacing it with the 126610LV, often nicknamed the "Cermit" or "Starbucks" due to its black dial and green bezel. This discontinuation immediately propelled the Hulk into even greater collectibility. With production ceased, the limited number of Hulk models available on the market, coupled with its iconic status, drove its value upwards in the pre-owned market.

Why "The Hulk"? The Nickname's Origin

The nickname "Hulk" is a straightforward and apt description of the Rolex Submariner 116610LV. The vibrant green color scheme, reminiscent of the Marvel Comics superhero, The Incredible Hulk, is the primary reason for this moniker. The watch's robust and substantial appearance also aligns with the Hulk's powerful and imposing physique. The nickname was quickly embraced by the watch community and has become universally recognized, further cementing the watch's iconic status.

Investing in a Rolex Hulk Original: Value and Collectibility

Rolex watches, in general, are known for holding their value well, and many models appreciate over time. The Rolex Hulk original is a prime example of this phenomenon. Several factors contribute to its investment potential and high collectibility:

  • Limited Production Run: The Hulk was produced for approximately a decade, which, while not a short run, is finite. Its discontinuation further limits the number of new models entering the market.
  • Iconic Design and Nickname: The distinctive green color and the universally recognized "Hulk" nickname contribute to its desirability and brand recognition.
  • Rolex Brand Prestige: Rolex is synonymous with luxury, quality, and precision. Owning a Rolex, especially an iconic model like the Hulk, carries significant prestige.
  • Demand Exceeds Supply: Even when it was in production, demand for the Hulk often outstripped supply at authorized dealers. This imbalance has intensified in the pre-owned market.
  • Historical Significance: As the first green ceramic bezel Submariner and a 50th-anniversary (Submariner Date) model, the Hulk holds a special place in Rolex history.

As a result, the Rolex Hulk original has seen significant appreciation in value in the pre-owned market. Prices typically exceed the original retail price, and depending on condition, box, and papers, can command substantial premiums. It is considered a strong investment piece and a highly sought-after addition to any serious watch collection.

Buying a Rolex Hulk Original Today

Since the Rolex Hulk is discontinued, purchasing one new from an authorized dealer is no longer possible. The primary avenues for acquiring a Hulk original are the pre-owned and grey markets.

Navigating the Pre-Owned and Grey Markets

When venturing into the pre-owned or grey market for a Rolex Hulk, several crucial considerations are paramount:

  • Authenticity Verification: Due to the high value and popularity of Rolex watches, counterfeits are prevalent. Thorough authentication is essential. Purchase from reputable dealers with a proven track record and consider professional authentication services. Examine details like the dial printing, bezel markings, cyclops magnification, and movement (if possible).
  • Condition Assessment: Evaluate the watch's condition carefully. Check for scratches, dents, bracelet stretch, and overall wear. Condition significantly impacts value. "Full set" watches (with original box, papers, and accessories) generally command higher prices.
  • Pricing Research: Research current market prices for Rolex Hulk originals in comparable condition. Prices can fluctuate based on market trends and dealer margins. Compare prices from multiple sources to ensure you are getting a fair deal.
  • Reputable Sellers: Choose reputable and established dealers or platforms with strong reviews and buyer protection policies. Consider dealers specializing in pre-owned luxury watches.

Alternatives to the Hulk: Exploring Other Green Rolex Options

While the Hulk original holds a unique allure, Rolex offers other green watches that might appeal to those seeking a similar aesthetic:

  • Rolex Submariner 126610LV "Cermit/Starbucks": The successor to the Hulk, featuring a black dial and green Cerachrom bezel. Offers a more classic Submariner dial with the green bezel accent.
  • Rolex GMT-Master II 126710VTNR "Sprite": A left-handed GMT-Master II with a black and green Cerachrom bezel. A more complex and functionally different watch than the Submariner.
  • Rolex Datejust 41 with Green Dial: Various Datejust models offer green dials, providing a dressier option with a touch of green.

However, none of these alternatives quite capture the specific combination of the green dial and green bezel that defines the iconic Rolex Hulk original.

Care and Maintenance for Your Rolex Hulk

To preserve the value and longevity of your Rolex Hulk, proper care and maintenance are essential:

  • Regular Cleaning: Clean your watch regularly with a soft cloth and mild soapy water. Rinse thoroughly and dry gently.
  • Professional Servicing: Rolex recommends professional servicing every 5-10 years, depending on usage. Servicing ensures the movement remains in optimal condition and includes cleaning, lubrication, and component replacement if necessary.
  • Avoid Extreme Conditions: While robust, avoid exposing your Hulk to extreme temperatures, strong magnetic fields, and harsh chemicals.
  • Proper Storage: When not wearing your watch, store it in a safe, dry place, ideally in its original box or a watch winder (if desired for automatic models).

Conclusion: The Enduring Appeal of the Rolex Hulk Original

The Rolex Hulk original, the Submariner 116610LV, is more than just a watch; it's a statement piece, a collector's item, and a symbol of horological innovation. Its bold green color scheme, robust construction, and iconic nickname have cemented its place as one of the most desirable and recognizable Rolex models of recent times. While discontinued, its legacy continues to thrive in the pre-owned market, where it remains a highly sought-after treasure for watch enthusiasts and collectors worldwide. The Hulk is a testament to Rolex's ability to blend tradition with innovation, creating timepieces that are both timeless and cutting-edge, and destined to remain icons for generations to come.

Frequently Asked Questions (FAQ) About the Rolex Hulk Original

What is the Rolex Hulk original model number?
The Rolex Hulk original model number is 116610LV.
Why is it called the "Hulk"?
It's nicknamed "Hulk" due to its vibrant green Cerachrom bezel and green dial, reminiscent of the Marvel Comics superhero, The Incredible Hulk.
When was the Rolex Hulk produced?
The Rolex Hulk was produced from approximately 2010 to 2020.
Is the Rolex Hulk discontinued?
Yes, the Rolex Hulk 116610LV was discontinued in 2020.
What is the current market price of a Rolex Hulk original?
Market prices fluctuate, but generally, a pre-owned Rolex Hulk original in good condition can range from $18,000 to $25,000 or more, depending on condition, box, and papers. Prices have been known to exceed this range for exceptional examples or in rapidly changing markets. Always check with reputable dealers for current pricing.
Is the Rolex Hulk a good investment?
Many consider the Rolex Hulk a good investment due to its limited production run, iconic status, and Rolex brand prestige. It has shown significant appreciation in value in the pre-owned market.
How can I spot a fake Rolex Hulk?
Spotting a fake Rolex requires careful examination. Look for inconsistencies in dial printing, bezel alignment, cyclops magnification, bracelet quality, and movement finishing. Purchase from reputable dealers and consider professional authentication.
What is the movement in the Rolex Hulk?
The Rolex Hulk is powered by the Rolex Caliber 3135, a self-winding, perpetual movement known for its reliability and precision.

References and Sources

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